(Last Updated On: February 20, 2019)
SAO Programme Code FR5
SAO Programme Type G2*
Programme Period 17 June – 11 July, 2019 (to be confirmed)
U Macau Application Deadline 15 February 2019
Quota Pairing 1 or Pairing 2: 2
Pairing 3: No limit
Official Website Click HERE
(Please visit the programme official website for the latest information)
Courses Pairing 1
– International Luxury Brand Marketing
– International Business Management

Pairing 2
– Business Intelligence and Strategy
– Digital Culture, Innovation & New Market

Pairing 3
– French Language
– French Culture and Civilization
Programme Fee EUR2,850

– Tuition fees
– Course materials (there are no books to buy)
– Housing in individual studio or shared (2-student) apartments in an international residence or an
appropriate equivalent pending availability
– Welcome lunch and farewell dinner

– Some guided tours (venues can be changed according to availability and/or weather).

Pairing 1 &2: Nominated students may enjoy tuition fee discount (discounted price is Eur1,550)

Visa and Health Insurance Requirement Pairing 1 &2: Link
Pairing 3: Link
Brochure Link
Requirement – Undergraduates with at least one year of studies at their home
– Students in Pairing 1 and 2 should be able to  attend lectures, ask and answer questions, give presentations and write formal assignments in English (roughly equivalent to a score of 80 on the TOEFL® iBT) 

*SAO reserves the right to change the programme type/amount of sponsorship based on the actual expenses spent during the trip.

(Very Unsatisfied 1 – 4 Very Satisfied)

Overall experience  : 3

Visa Application
– Procedure of the application: 2.7
– The length of the application: 1.3
– The attitude of the staff in consulate/embassy: 1.7

Programme Arrangement
– Course Intensity (Very intensive 1 – 4 Not intensive): 1.3
– Payment of programme fee: 3
– Course arrangement: 3.3
– Airport pick up service:  N/A
– Buddies: 3
– The entertainment of extra activities: 3

1. In the course “Luxury Brand Management”, we learn a lot of luxury brands and smell a lot of fragrances, and the teacher also brings us to Champs Elysee to introduce each brand, and Balenciaga exhibition.

2. We also did some shopping visit so that we can know deeply about store service. At the ending of the class, my group helped a famous brand do some strategy recommendations. It is really useful because we need to do researches deeply, observe everything in stores and apply what we learnt in class.

Accommodation (Hotel)
– The price: 3

– The location: 3
– The cleanliness: 3
– The Facilities: 3
– The attitude of staff: 3

Accommodation (Homestay)
– The price: 3
– The location: 2.5
– The cleanliness: 2.5
– The Facilities: 2.5
– The attitude of staff: 2.5